Audience map

Where Adventure Key's reach + spend lands across Kuwait.

Kuwait by governorate

7 regions ·
Jahra11,634Capital21,790Farwaniya33,436Hawalli30,460Mubarak Al-Kabeer6,290Ahmadi52,723
Intensity
6,29052,723
regionSpendReachClicksCTRCPC
AhmadiKWD 15.49952,723270.03%KWD 0.574
FarwaniyaKWD 10.02033,436170.03%KWD 0.589
HawalliKWD 8.79730,460180.03%KWD 0.489
CapitalKWD 6.10321,790120.03%KWD 0.509
JahraKWD 3.22911,63480.04%KWD 0.404
Mubarak Al-KabeerKWD 1.8326,29020.02%KWD 0.916
UnknownKWD 0.0092700%

Age band

ageSpendReachClicksCTRCPC
25-34KWD 23.20079,106430.03%KWD 0.540
18-24KWD 9.81530,947200.03%KWD 0.491
35-44KWD 8.08029,299160.03%KWD 0.505
45-54KWD 2.73810,15630.02%KWD 0.913
55-64KWD 1.0893,82610.02%KWD 1.089
65+KWD 0.5661,81110.03%KWD 0.566
UnknownKWD 0.000100%

Gender

genderSpendReachClicksCTRCPC
maleKWD 38.578130,659730.03%KWD 0.528
femaleKWD 6.85224,060110.03%KWD 0.623
unknownKWD 0.05829200%

Region × age estimate

Estimated joint distribution from marginals × spend share.

18-2425-3435-4445-5455-6465+Unknown
Ahmadi
11,495
27,170
9,463
3,207
1,276
663
0
Capital
4,526
10,698
3,726
1,263
502
261
0
Farwaniya
7,432
17,566
6,118
2,073
825
429
0
Hawalli
6,524
15,421
5,371
1,820
724
376
0
Jahra
2,395
5,660
1,971
668
266
138
0
Mubarak Al-Kabeer
1,359
3,212
1,119
379
151
78
0
Unknown
7
16
6
2
1
0
0

Region × gender estimate

Estimated joint distribution from marginals × spend share.

femalemaleunknown
Ahmadi
8,025
45,181
68
Capital
3,160
17,789
27
Farwaniya
5,188
29,211
44
Hawalli
4,555
25,644
39
Jahra
1,672
9,413
14
Mubarak Al-Kabeer
949
5,341
8
Unknown
5
27
0